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Formulating, Packaging, and Marketing of Natural Cosmetic Products Nava Dayan

Formulating, Packaging, and Marketing of Natural Cosmetic Products

Nava Dayan

Published August 30th 2011
ISBN : 9780470484081
Hardcover
427 pages
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 About the Book 

Balanced coverage of natural cosmetics, and what it really means to be greenThe use of natural ingredients and functional botanical compounds in cosmetic products is on the rise. According to industry estimates, sales of natural personal careMoreBalanced coverage of natural cosmetics, and what it really means to be greenThe use of natural ingredients and functional botanical compounds in cosmetic products is on the rise. According to industry estimates, sales of natural personal care products have exceeded $7 billion in recent years. Nonetheless, many misconceptions about natural products--for instance, what green and organic really mean--continue to exist within the industry. Formulating, Packaging, and Marketing of Natural Cosmetic Products addresses this confusion head-on, exploring and detailing the sources, processing, safety, efficacy, stability, and formulation aspects of natural compounds in cosmetic and personal care products.Designed to provide industry professionals and natural product development experts with the essential perspective and market information needed to develop truly green cosmetics, the book covers timely issues like biodegradable packaging and the potential microbial risks they present, the use of Nuclear Magnetic Resonance (NMR) to identify biomarkers, and chromatographic methods of analyzing natural products. A must-read for industry insiders, Formulating, Packaging, and Marketing of Natural Cosmetic Products provides the reader with basic tools and concepts to develop naturally derived formulas.